From the Industry
If the Clothes Fit: Child Fit Models
Michelle Mokalla is always on the lookout for new talent, but the kind of talent she finds is different from what you might expect. As the Director of Fit Modeling for Marla Dell Talent in San Francisco, Michelle often helps children's clothing designers find children that will help them test the products they create. This post provides an outside-in look into the world of child fit modeling. Read the rest of this entry »
2009 Earnie Award Winners for Children's Wear
Congratulations to all of the 2009 Earnie Award winners, manufacturers honored for their excellence in children's wear design. Read the rest of this entry »
The Research Behind What’s in Your Child’s Closet
Have you ever wondered how retailers and clothing brands determine the trends that influence what winds up in your child's closet each year? Well, while there is definitely art involved in creating the clothing kids wear, there is also a lot of science - in the form of market research – involved in figuring out what it should look like, how much it should cost, where it should be sold, and who should be targeted with advertising. Read the rest of this entry »
Expanded Kids Line from American Apparel
This fall, just in time for back to school season, American Apparel is expanding their baby and kids' clothing line beyond the baby rib brief, karate pant and baby one-pieces they currently offer to 30 new pieces specifically designed for babies and kids, but which reflect the style and sensibility of the adult-sized basics they are known for. Read the rest of this entry »
MYSIZE – Malaysian Sizing Survey addresses childrens clothing sizes
Starting in July of this year, children, teens, and adults across Malaysia will be recruited to have their body surface measurements scanned with the X-16 3D Body Scanner. While this sounds pretty daunting, the goal is actually to collect enough measurement data to be able to propose a Malaysian national size designation and standard for clothing, as well as other industries that rely on size information when designing products. Read the rest of this entry »
Study Finds that the Size Listed on Children’s Shoes is Rarely Correct
A recent study on children's shoe sizing conducted in Sweden finds that nearly 70-percent of kids are wearing shoes that are too small or too big for them. In large part, this is due to the finding that the size listed on shoes by the manufacturer is rarely the true size. In nearly all cases, the manufacturers overstate the size. Here are some tips for navigating shoe sizes and finding shoes that fit your child properly. Read the rest of this entry »
Launch Your Line of Kids Clothing
Tired of never finding clothing that fits your child, or other children like them? Launch Your Line, which itself launched at the end of March, gives you the resources and connections you need to take your angst and basic design ideas and put them to good use. Read the rest of this entry »
Study finds that consumers want value, not just low prices
Despite current economic conditions, the 2009 Brand Keys Study finds that consumers want the best bang for their buck – not just low prices - during these tough economic times. Read the rest of this entry »
Children’s Clothing Fit Models
If you do a search on the term "fit model", you'll soon discover that statistics and fashion have a lot in common. Learn how clothing designers use fit models to develop children's clothing sizes. Read the rest of this entry »
Welcome to the SizeTracker Blog!
Welcome to the SizeTracker Blog. We're here to help you navigate the world of children's clothing from sizing to safety, to ensure that your child's clothing is comfortable, safe, stylish, and fun. Read the rest of this entry »